Success with CVS

The Challenge

A new oral hygiene company wanted to launch at CVS private label program in 7,000+ store locations.

Our Approach

New Business Strategy

Researched successful programs

Expert Sales Knowledge

Identified winning products

Unifying Relationships

Collaborated with CVS private label team

We used our proprietary sales knowledge, relationships and software programs to strategize, research and identify a successful program to launch with CVS. We worked in unison with the CVS private label team along with our Vendor on program requirements, packaging tools and identified the winning products and program.

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The Results

A successful launch

We successfully launched new unique products onto the CVS store shelf under the CVS brand, while providing forecasts, promotional plans and driving the business. We did this all while achieving 100% execution, with a plan to expand the program going forward.



Learn how Berberian & Associates helped these companies prosper. We want your business to do the same.

Success with CVS

Strategizing for winning products

Shopping cart in a food aisle

Expanding Business Reach

Growing a business with Staples Advantage

A handshake

Outselling the Competition

Gaining market insight to out sell competition

Graph showing growth

Let’s grow your business

and help you reach a broader market.